Optimalisasi Potensi Pada Bank Sampah Pelita Borneo Balikpapan

Authors

  • Rahajeng Cahyaning Putri Cipto STIE Madani Balikpapan
  • Go Novia Amelinda Gotama STIE Madani Balikpapan
  • Rina Permata Sari Sumitro STIE Madani Balikpapan
  • Adinda Zulhidayatul Zariah STIE Madani Balikpapan
  • Boby Dwi Ardhana STIE Madani Balikpapan

DOI:

https://doi.org/10.55657/kjpm.v2i2.133

Keywords:

UMKM, Social Media, Product Innovation

Abstract

This activity is carried out by UMKM. After we have carried out a survey of UMKM in Baru Tengah Subdistrict and determined the targets for UMKMs that we will provide assistance to, namely the Waste Bank Business which is located at RT.38 Jl. Student Hill No.27 Baru Tengah Village, West Balikpapan District. The problem faced by these business actors is that they do not have digital-based marketing and require the development of more varied innovations and do not have simple financial records. The results of this activity are in the form of innovative development of products developed by the Waste Bank and the creation of social media to expand cooperation networks to all parties.

References

Febrianto, D. P, Like Soegiono, Ari Budi Kristanto. 2019. Pemanfaatan Informasi Keuangan Dan Akses Pembiayaan Bagi Usaha Mikro Kecil Dan Menengah. Jurnal Ilmiah Akuntansi dan Humanika. 9(2): 147-160.

Wibowo, Ilham Riva . 2019. Analisis Harga Pokok Produksi Untuk Menentukan Harga Jual (Studi Kasus Pada Umkm Xyz). Jurnal Ilmiah Mahasiswa FEB 8 (1).

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Published

2023-11-17

How to Cite

Cipto, R. C. P., Go Novia Amelinda Gotama, Rina Permata Sari Sumitro, Adinda Zulhidayatul Zariah, & Boby Dwi Ardhana. (2023). Optimalisasi Potensi Pada Bank Sampah Pelita Borneo Balikpapan. Komunal Jurnal Pengabdian Masyarakat, 2(2), 38–45. https://doi.org/10.55657/kjpm.v2i2.133